C&W Business has officially rebranded as Liberty Business in St. Kitts and Nevis, marking a significant milestone in the company's ongoing transformation across the Caribbean. According to Antigua News Room, the change signals a renewed commitment to enterprise growth, digital innovation, and national development in the Federation.
The announcement was made at a special stakeholder event attended by government officials, business leaders, industry partners, customers, and members of the media, celebrating the company's next chapter after generations of service in St. Kitts and Nevis.
"This evolution represents far more than a change in name. It reflects our continued transformation into a trusted digital adviser, a strategic technology partner, and an enabler of sustainable growth for businesses operating in an increasingly connected and digital economy," said Susanna O'Sullivan, Vice President, North Caribbean, Liberty Caribbean.
Liberty Caribbean operates Flow, Liberty Business, and BTC, serving customers across more than twenty markets throughout the region.
O'Sullivan noted that the Liberty Business launch builds on the strong legacy of Cable & Wireless Communications, whose history in St. Kitts and Nevis spans more than a century. The company has long played a central role in connecting people, businesses, and communities while supporting the country's economic and social development.
"That legacy has continued to evolve since becoming part of Liberty Latin America in 2016, a period that has seen significant investment in network modernisation, digital infrastructure, and next-generation technologies across the Caribbean," she said.
Today, Liberty Caribbean operates one of the region's most extensive communications networks, supported by approximately 50,000 kilometres of subsea and terrestrial fibre connecting more than thirty markets and enabling resilient, high-performance connectivity throughout the Caribbean.
"For businesses in St. Kitts and Nevis, connectivity is no longer simply about staying online. It is about enabling productivity, protecting critical information, supporting hybrid workforces, embracing cloud technologies, and creating the resilience needed to compete in today's digital economy," O'Sullivan added.
Lorraine Mitchell, Country Manager, Flow St. Kitts and Nevis, said the rebrand reflects the company's commitment to helping organisations navigate digital transformation through solutions tailored to the unique needs of Caribbean businesses.
"Today's organisations require much more than connectivity. They need a partner that understands their ambitions, helps them manage risk, and delivers technology solutions that create meaningful business outcomes," Mitchell said.
"Whether supporting government, tourism, financial services, education, healthcare, or small and medium-sized enterprises, our goal is to provide the expertise, infrastructure, and innovation that enable organisations to grow, operate more efficiently, and remain resilient in an increasingly competitive environment."
Liberty Business offers an integrated portfolio of enterprise solutions encompassing advanced connectivity, cybersecurity, cloud services, data centre solutions, managed services, enterprise mobility, and unified communications — all under a single brand dedicated to business customers.
Shelton Flash, Director of B2B, North Caribbean, Liberty Caribbean, expressed confidence in the Federation's future and the company's long-term role within it.
"The launch of Liberty Business reflects our confidence in the future of St. Kitts and Nevis and our commitment to being a long-term partner in the country's digital development," Flash said. "As businesses continue to embrace new technologies, Liberty Business will be there to listen, advise, build, protect, and connect. Together with our customers and partners, we look forward to helping shape a smarter, stronger, and more connected future for the Federation."
