Communities across Antigua and Barbuda are being called to show solidarity with a national menstrual health awareness campaign on May 28. According to Antigua.news, Scrub Life Cares, in collaboration with the Directorate of Gender Affairs and the Sir Lester Bird Medical Centre, is inviting schools, businesses, workplaces, organisations, and individuals to wear red or pink in observance of Menstrual Hygiene Day.
The campaign encourages participants to dress in the designated colours as a visible show of support for menstrual health awareness. Those taking part are also invited to photograph themselves and tag @ScrubLifeCares on social media to help amplify the message.
Organisers stress that menstrual health is not solely a women's issue, but a community concern. Around the world, many girls and women continue to face stigma, shame, limited access to period products, and insufficient education about menstruation. Campaigns such as this one aim to break that silence, normalise open conversations, and build a more period-friendly society where every individual feels seen, respected, and supported.
Founder Tanya Ambrose and the Scrub Life Cares team have been at the forefront of initiatives that empower women and girls through education, advocacy, and community outreach. Their work has sparked meaningful dialogue throughout Antigua and Barbuda and continues to drive positive change.
Organisers emphasise that participation is open to everyone — students, teachers, healthcare workers, business owners, parents, and community supporters alike. By simply wearing red or pink, individuals can become part of a broader movement promoting confidence, dignity, and awareness.
The campaign also highlights the direct link between menstrual hygiene and health, education, equality, and opportunity. When girls receive proper support and education about their menstrual health, they are better positioned to attend school with confidence, participate fully in society, and thrive free from fear or shame.
Residents are encouraged to let their outfits speak on May 28 — wear red or pink, take a photo, and stand in visible support of menstrual awareness.